Popular white TikToker Katie Boggs, better known by her username @katieboggs_ on the video-sharing platform, is criticized for denigrating the clothes designed by Christopher John Rogers, a rising fashion star, for Target. On June 7, Boggs posted a video of her and a friend trying on some of Rogers’ dresses. She was anything but shy about voicing her opinion. “Try on the hideous Target dresses now that the dressing rooms have reopened,” she captioned the video. However, not everyone agreed with his characterization.
“I’m sorry you didn’t recognize high fashion,” one wrote.
“It’s embarrassing for you… not the service you think it is,” wrote another.
“Say you don’t know how to style and wear colors without saying you don’t know how to style and wear colors,” wrote a third.
In the clip, which sparked a lot of debate in the comments section, Boggs and her friend wear several dresses, including styles in stripes, contrasting colors, polka dots and flowers. Common visual themes include bright colors, wide sleeves, high necklines, and long hems. From their expressions, it is clear that they are not a fan of patterns and outlines. Doubling down on his review of the collection, Boggs also wrote, “Absolutely absurd that this is real.” It’s safe to say they didn’t make any purchases that day.
Boggs’ mockery upset many who viewed the video. Some have argued that by rejecting the collection outright, it cruelly and needlessly downplayed Rogers’ considerable accomplishments so far in his career – or even was race-insensitive.
“Wow. We clearly don’t like the designers of POC,” observed one mischievously.
“Privileged yt girl vibes,” agreed another, using an Internet slang term for “white.”
“I’m pretty sure they weren’t made for mushy people,” replied a third.
Named by the Council of Fashion Designers of America’s American Emerging Designer of the Year in 2020, Rogers exists at the intersection of several marginalized identities. His fellow designer Marcelo Gaia berated Boggs and his supporters in a point of rebuttal. “This video just rubbed me the wrong way,” he said, calling Boggs and his friend “ignorant”.
“Most of these dresses are designed by a gay black designer named Christopher John Rogers, and it’s a big deal for him to have had the opportunity to sell his designs to a big retailer like that.,” He continued . “And it’s also weird because the comments are mostly from white women, white girls, ‘They’re so ugly, they’re not wearable.’ They aren’t ugly; maybe you don’t think they’ll be right for you, in fact, they’re probably suitable for women of color, or women who just love color, or women of a particular body shape.
The collection was inspired by Rogers’ southern roots and is meant to appeal to “individuals with high self-esteem,” according to the Target homepage.